Advantages of using page tagging method
for web statistics analysis

The main advantages of page tagging over logfile analysis are as follows.

• The JavaScript is automatically run every time the page is loaded. Thus there are fewer worries about caching.

• It is easier to add additional information to the JavaScript, which can then be collected by the remote server. For example, information about the visitors' screen sizes, or the price of the goods they purchased, can be added in this way. With logfile analysis, information not normally collected by the web server can only be recorded by modifying the URL.

• The page tagging service manages the process of assigning cookies to visitors; with logfile analysis, the server has to be configured to do this.

• Page tagging is available to companies who do not run their own web servers. *ref: web analytics definitions found on Wikipedia

Affordable web statistics software

Established in 1999, this leading online service tracks a full menu of real-time website statistics. Easy to implement, simply paste a small tracking script on your site's pages and start viewing reports within seconds.

An affordable option provided in two versions, for marketing professionals to site owners and content developers.

Free web statistics software

Google Analytics, Sophisticated, Easy and Free. A powerful log analysis tool can help you improve your site stickiness and let's you visualize how traffic moves through your web site. See this free web statistics software tour « here.

Discover everything you want to know about how your visitors found you and how they interact with your site. You'll be able to focus your marketing resources on campaigns and initiatives that deliver ROI, and improve your site to convert more visitors.

Google Analytics offers a host of compelling features and benefits for everyone from senior executives and advertising and marketing professionals to site owners and content developers. Official Google Analytics Blog.

See advantages of web log analyzer software « here.